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An inspiring sequel that will challenge you to rethink failure, embrace the NOs, and unlock your greatest potential
Eric Bratton has spent 25 years mastering the Go for No philosophy. But when he embarks on his biggest venture yet, he's faced with rejection after rejection. At the same time, his daughter Cassidy, lost after graduation, must learn the same lessons that transformed her father's life. Eric helps Cassidy realize that Go for No! isn;'t just about sales - its about becoming the person who can, no matter the circumstances. In the end, it's Cassidy who puts the lesson to the rest, and it will change both their lives forever
